We created the launch film for Composer, Extend’s AI agent built to take document extraction workflows from manual tuning to production-ready performance.

The product analyzes schemas, runs parallel experiments, recommends targeted improvements, and benchmarks every change through diffs and execution traces, reducing a process that could take days to just minutes.

We turned that workflow into a clear product story for developers and enterprise teams through UI animation, motion design, and launch assets across product announcements, social, and developer marketing.

The strongest proof point shaped the campaign: early beta customers reached up to 99% accuracy on complex document workflows in under 10 minutes.